hugo

Listing Watch

The idea started outside a hotel in Chicago. You're the one we're building it with first.

©HUGO DIGITAL ADS 2026 Listing Watch 01 / 08
The problem

You run too many listings
to keep starting from zero

Every new listing means opening Hugobot again. Same questions, same steps, every single time. The more you sell, the more that adds up.

©HUGO DIGITAL ADS 2026 Listing Watch 02 / 08
The whole thing

We find the listing. You get one text

From a new listing to live ads, this is all of it.

01 · Watch
We check your Compass page
Every day, quietly, in the background.
02 · Text
A new listing goes active
You get one text, the day it lists.
03 · Yes
You reply YES
One word puts it in the launch queue.
04 · Live
Your ads run
Live within two business days.
©HUGO DIGITAL ADS 2026 Listing Watch 03 / 08
Set it once

Tell us what “usual”
means once

We remember your package, your locations and your buyer priorities. Set them with Erica one time, and every listing after that runs on the same standing order.

©HUGO DIGITAL ADS 2026 Listing Watch 04 / 08
The approval

Reply YES

That's the whole thing. One word and it's moving.

Approval text preview
HUGO now
Congrats on 456 Kula Highway
Run your usual Showcase package? Reply YES and it’s live.
YES
Delivered

We watch. You approve. hugo handles the rest.

©HUGO DIGITAL ADS 2026 Listing Watch 05 / 08
The proof

Then a real hugo ad goes live

We pull the headline from your listing and pick the strongest photo, then launch. The next morning your Traffic Report lands, and that's where you change anything you want.

A real hugo listing running: a Ross estate at 60 Shady Lane, out on the sites buyers already read, shown on a tablet held in two hands

Your listing, out in the world. On the sites buyers already read.

A live hugo Traffic Report for 157 and 159 Emerald Bay in Laguna Beach, open in a browser, showing the home has appeared 2,418 times across 53 websites and apps

Your Traffic Report, the next morning. Where you tweak anything.

©HUGO DIGITAL ADS 2026 Listing Watch 06 / 08
You're first

You're the first agent
running Listing Watch

Erica sets up your standing order next. What's your usual, and who's it for. After that, Listing Watch runs on its own.

One text. Then it's ours

©HUGO DIGITAL ADS 2026 Listing Watch 07 / 08
hugo

Watching your listings, starting now

The new addresshelpme@workwithhugo.com

©HUGO DIGITAL ADS 2026 Listing Watch 08 / 08
Appendix · the working details

What Erica sets up with you

Your standing order
Same package, every time
Plenty of agents run Showcase on every listing. One rule, zero decisions.
Rules by price point
Under $2M runs one package. $2M to $5M runs another. Above $5M runs Luxury. You set the lines once, we remember them.
Targeting, three ways
Standard locations
The zip codes around the listing. The Starter default.
Your buyer buckets
The buyer types you already go after, picked per listing.
We handle it fresh
Give us nothing and our team builds the targeting, every time.
Pay from the phone
A Stripe link in the thread
We text back a link already priced for your package. Your card stores with Stripe, right there in the message.
Nothing left to ask
We already know who you are from your number, so there are no forms to fill in.
©HUGO DIGITAL ADS 2026 Listing Watch
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